EveryMatrix flexes Mexico gains with AIEJA membership

Gambling conglomerate EveryMatrix has strengthened its foothold in the LatAm igaming market by becoming a member of the Mexican Gaming Association.

Becoming a member of the Mexican Association for Permit Holders, Operators, and Suppliers of the Entertainment and Gambling Industry (AIEJA) will allow EveryMatrix to participate in, moderate, sponsor and lead workshops, seminars and various initiatives. 

AIEJA itself is a national membership organisation that represents the interest of the real-money gaming and entertainment industries in Mexico, creates jobs and makes annual contributions to the treasury.

Dr. Miguel Ángel Ochoa, President, AIEJA, said: “We’re very pleased to welcome EveryMatrix to AIEJA. EveryMatrix is recognised in the industry for its superior technology and services that can be found among some of the largest operators in the world. They will be an extremely valuable addition to the organisation.”

The igaming tech company will also be able to take part in knowledge and insight exchange with other AIEJA members as the market expands further. 

EveryMatrix has already built a substantial igaming partnership portfolio in the LatAm region, with a list of customers yet to go live as the regulatory landscape continues to take shape. 

Thanks to the AIEJA membership, the firm will continue to develop sustainable relationships with local brands, partners and regulators, leveraging its 16 years of expertise. 

Erik Nyman, President, EveryMatrix Americas, added: “We’re delighted to join AIEJA and its many valued members and I would like to extend my thanks to the organisation for their warm welcome.

“Mexico is a country full of potential that blends North American traditional gambling behaviour with Latin American influences making it a specific market of interest as we expand our business in the region.”